While providing an overview of other titles in the Culture for Business series, this book presents a cross-cultural perspective on how companies meet the diverse needs of customers, investors and employees. Business Across Cultures is the...

The world of champagne offers a fascinating insight into the complexity of modern business management and marketing. Champagne is at the same time a wine, a luxury product and a regional brand -- it is tied to the place from which it comes...

How to Take the Lead in Business Process Management details how to do it, providing a step-by-step formula that helps companies improve quality and productivity in the support areas. It's one of the hot topics for the 1990s - how to apply quality...